A man and his bike in search of the
best cycling & marketing projects


Hi there! I am Filippo Mari aka The Bohemian Cyclist.


After spending over a decade in the corporate I have decided to quit and dedicate my life to cycling. So for the last 10+ years I have been trying to have an impact in the bike world trying to spread the passion for this amazing sport which is not only about the workout but it is for me pure adventure and discovery. 


I have founded a bike company that offers tours and holidays. A bike hub where those who dedicated their lives to the two wheels find a place where to express themselves and make a living. I built a website that makes self-guided bikepacking and touring, easier. I design bike-themed t-shirt and accessories. I write articles for magazines. I make videos. I also work as a marketing freelance, content producer and video maker for interesting projects that come my way. I am surrounded by amazing people with the same life philosophy who help making my projects happen.


So welcome to my world. I hope you find it interesting and inspirational.


Since I left the corporate and started being an entrepreneur, I have been very active. I have founded 5 companies and 1 clothing brand.


I am an active videomaker. I of course love to make outdoor and cycling videos but I also enjoy making ads, cooking videos and documentaries.


I am in continuous evolution and that is only possible by surrounding myself with interesting skillfully people. A great way to do that is via cooperation. I write articles for bike magazines, I create contents, I consult companies both in marketing and sales, I design websites and many other things…


In the last 10+ years of activity me and my projects were covered several times by the local and international press. National Geographic among them. My latest achievement as been having one of the rides I designed in the Czech Republic make it to Lonely Planet “Epic rides of Europe” book. 

Follow Me
1 month ago
Stories of Resilience - Filippo The Bohemian Cyclist

A big thanks to CzechTourism and Jiri Duzar for this great video 🙏

Volume up!

Endura Festka ... See more

1 month ago
Gravel Roads

My new project is out!

I like minimalism therefore I stand for versatile solutions for all outdoor ... See more

S velkou radostí spouštíme nový e-shop http://gravelroads.cz/!!
Pro Česko a Slovensko jsme ... See more

2 months ago

The Bohemian Cyclist and Bikeworkx CZ

Today I will start a new cooperation. Things are still uncertain so while I am keeping all my ... See more

2 months ago
Bikepacking Slovenia - From Alps to Sea

Slovenia is the sunny side of Alps and it has it all: big mountains, emerald rivers, wine, great ... See more

2 months ago
Photos from Bohemian Cyclist's post

Love@to be able to alternate Xc skiing and running, it is my favorite winter training
#bezky ... See more

3 months ago
We Love Cycling

In this article, some of the wisdom I gained bikepacking around as much as could in the last few ... See more

"Working in the bike industry, I get to try a lot of bikes, change my ride every year, and meet ... See more

4 months ago
Chyť svůj sen. Aneb Jak se staví kolo za deset tisíc eur | We Love Cycling - Česká republika

About our documentary “Dream Bike” in Czech language

#bohemiancyclist #festka #endura

Jak se staví kolo za desítky tisíc korun? Výroba bicyklu na míru je prvkem přesahujícím ... See more

4 months ago
MTB in Kokorin - Trails, rocks and castles

A taste of mountain biking in Kokorin, a beautiful area just an hour away from Prague. A mix of ... See more

4 months ago

A nice article (in Czech) about our "Dream Bike" ... See more

Podívejte se na krásné video o vzniku stylového kola Festka!👇😉

5 months ago
Wim Hof method step by step

This is a documentary about how I implemented the Wim Hof method step by step.

I am bike guide. ... See more

« 1 of 2 »
Contact me

I am based in the Czech Republic. My office is located @ Biko Kolektiv in Prague: Vratislavova st. 58/3, 12800 Vysehrad.